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For other destinations and types of holiday, visit Kuoni
For other destinations and types of holiday, visit Kuoni 
small group tours book now for 2025

small group tours
book now for 2025

The new tailor-made holiday company from Kuoni

When Alfred Kuoni founded his company in 1906, he knew that great travel experiences weren’t just about the sights. Instead, it’s the people you meet and the stories you take with you that allow you to return home richer, happier and wiser. It’s a belief we share with Mr Kuoni, which is why Kuoni’s new tailor-made travel company has been named after him.

Like Alfred did for his customers, we promise we’ll get to know you so we can introduce you to the right people to make your holiday totally unique – from balloon pilots in the Maasai Mara, to the best noodle makers in Matsumoto, to the rising stars of the wine world in Stellenbosch. The people who will make your holiday.

Out-of-the-ordinary people, extraordinary experiences, unforgettable memories. That’s our philosophy.

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Plan your holiday withAlfred&

Your journey will start with one of our UK team – someone like Malcolm, who's travelled extensively in your chosen destination. They’ll shape your ideas into the trip of a lifetime. But they won't do it alone. They'll draw on the expertise of our contacts on the ground, connecting you to the people who'll make your holiday one you'll always remember - guides who can give you genuine insights into local life and culture, chefs who can teach you how to rustle up the local cuisine and safari rangers who'll ensure you'll spot the best wildlife.

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Travelling Responsibly

We believe passionately that travel is a force for good but we realise that there are costs and compromises involved.

We’ll ensure every step of your journey is environmentally, economically and social responsible and respectful to the natural and cultural heritage of the locations you visit.

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From the multi-award winning Kuoni

We may have a different name but we share a service philosophy with Kuoni. The same service philosophy that has won over 200 awards since Kuoni was launched in the UK over 50 years ago. The same approach that has led Kuoni customers to rate them with a remarkable 9.5 out of 10. Alfred& maybe new, but our commitment to immaculate service is well proven.

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